21-07-2023, 10:36 AM
I read a story about the England women's goalkeeper.
As it does not fit Nike's marketing strategy, anyone who wants to, cannot buy her World Cup replica top. An outfield top, yes, but not the GK top.
I'm no great fan of the women's game, but if they are to be paid as professionals then they need to be able to sell as many tops as possible.
Just seems that Nike do their own thing and ignore what the customer/club wants. Not just for us mid sized clubs.
I really hope the club will listen and ditch them at the end of the season when the contract is up.
As it does not fit Nike's marketing strategy, anyone who wants to, cannot buy her World Cup replica top. An outfield top, yes, but not the GK top.
I'm no great fan of the women's game, but if they are to be paid as professionals then they need to be able to sell as many tops as possible.
Just seems that Nike do their own thing and ignore what the customer/club wants. Not just for us mid sized clubs.
I really hope the club will listen and ditch them at the end of the season when the contract is up.